For Concept Stores, Showrooms & Workplaces

A wall finish that does brand identity work.

Concept retail, fashion flagships, gallery showrooms and modern workplaces use textured mineral coatings to differentiate the brand experience. Faster than tile, more durable than wallpaper, more refined than paint.

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Why it matters

How CALMURA fits commercial & retail specification.

Retail and commercial fit-out is increasingly about brand-defining surfaces. Microcement floors in showrooms communicate calm minimalism; limewash walls in fashion stores communicate craft and authenticity; metallic feature walls in flagship interiors create the photographable backdrop that fuels social media. CALMURA supplies the products and the technical training so contractors can deliver these finishes to a multi-store rollout schedule.

Speed of installation
Microcement bonds over existing tiles or concrete in days. No demolition, no grout, no curing wait — fits commercial fit-out timelines.
Brand-aligned colour
Tinted to brand Pantone references; consistent batch-to-batch for multi-store rollouts.
Wear-class durability
Microcement is rated for heavy commercial floor traffic; sealed metallic and marmorino walls are scrub-resistant.
Support for rollouts
CALMURA project services include site sampling, contractor training and JIT shipment scheduling for multi-location chains.

Specified Products